COMMUNICATION SCIENCES SEMINARS

ESEC AND CIAC PROMOTE SEMINARS ABOUT DIGITAL MARKETING

On 20 October 2022, from 11h30 to 12h30, Escola Superior de Educação e Comunicação (ESEC- UAlg), together with CIAC, promote the seminar Marketing Digital, with guest speaker Ricardo Gil. The event is organized within the scope of the discipline of Digital Marketing of the Communication Sciences Degree. The session will be moderated by Prof. Carmén Monereo and takes place in ESEC Room 31.

The guest speaker Ricardo Gil is a specialist in Digital Marketing and funded the company Drivenly – Data-driven Growth Marketing. This seminar is centered essentially on the role of a Digital Marketing Specialist and the scope of their work.

The Communication Sciences Seminars is  an initiative that CIAC has been developing in the last few years, connecting professionals and the community. The sessions are promoted by CIAC’s Research Group on Communication Sciences members, professors of the Communication Sciences Degree, and Master’s Degree in Communication and Digital Media of ESEC-UAlg.

Throughout the school year 2022-23, the seminars will address topics related to Communication Sciences, ranging from journalism to strategic communication, from media analysis and production to media literacy. In October, the group has already planned the next seminar: Digital transition and territorial collective intelligence (October 26th) with António Covas.