José António Figueiredo

jose.figueiredo@esg.ipsantarem.pt

https://www.cienciavitae.pt/A610-66A9-C607

https://orcid.org/0000-0002-9367-8210

José António Fonseca Figueiredo has a PhD in Business Sciences, in Marketing and Strategic Management, from the University of Minho – School of Economics and Management, a postgraduate degree in Management – Specialization in Marketing, from the Portuguese Catholic University, and a degree in Business Organization and Management, from ISCTE. He is the coordinator of the degree in Marketing Management at the Santarém School of Management and Technology of the Polytechnic Institute of Santarém. He is the author of several publications in scientific journals, books and other publications. He has taken part in several academic degree juries and public examinations to obtain the title of specialist. He has supervised several completed master’s theses. He is a reviewer for international scientific journals.

Research Interests

Currently, it focuses on the areas of marketing, customer behavior, tourism and communication. In the past, it focused on marketing, technological innovation and health services.

Latest Publications

[2020] Lopez-Pastor, M., Garcia-Madariaga, J., Sanchez, J., & Figueiredo, J. (2020). Demand impact for prices ending with 9 and 0 in online and offline consumer goods retail trade chanells. International Review of Management and Marketing, 10(6), 58-78.

[2020] Blasco, M. F., Recuero, N., & Figueiredo, J. (2020). Determinants of Residents’ Word-of-Mouth Behaviour and Support for Tourism. Administrative Sciences, 10(3), 51. https://doi.org/10.3390/admsci10030051

[2020] Figueiredo, J., & Eiriz, V. (2020). Fragrances’ luxury brand extension: Consumer behaviour and influences. EuroMed Journal of Business. https://doi.org/10.1108/emjb-04-2020-0038

[2020] Figueiredo, J. (2020). Sem casas, sem carros, sem lojas: Modelos de negócio no séc. XXI. Actual Editora.

[2019] Recuero, N., Punzón, J. G., Blasco, M. F., Figueiredo, J. (2019). Perceived relationship investment as a driver of loyalty. The case of Conimbriga Monographic Museum. Journal of Destination Marketing & Management, 11, 23-31. https://doi.org/10.1016/j.jdmm.2018.11.001

[2016] Figueiredo, J. (2016). Evaluation of extensions of luxury brands: The case of fragrances in Portugal. XXVI Jornadas Luso-Espanholas de Gestão Científica, Instituto Politécnico de Castelo Branco.

[2016] Figueiredo, J. (2016). Evaluation of brand extensions: The case of fragrances. XVIII Seminário Luso-Español de Economia Empresarial, Universidad de Salamanca.

[2014] Figueiredo, J. (2014). 12 regras da Comunicação. Escolar Editora.